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This advert is from Q magazine, promoting Bombay Bicycle Clubs new album. The imagery is consistent with that of the album cover, black and white imagery of a park with blue text in different fonts. It has a washed out look, which is consistent with the genre. It features the name of the band, the album title, most recent song releases, 'out now' in bold and the bands website at the foot of the advert. This is all used to intrigue the bands current audience. For new audiences the genre of the band is clear, the use of over exposed imagery and other such features makes it really clear. This is opposed to adverts for artists such as Rihanna's, which is full of colour, 'in your face' type of advert.
The Horrors, Strange House advert found in Kerrang Magazing, is an example of how bands use the colours and expression of imagery in adverts to convey the overall mood of the music. The black and white theme and the bands blank expression gives off a serious and dark vibe, clearly not a jumpy, dance, love and happiness vibe like Rihanna's. Like BBC's advert, the band's name and album title are the most noticeable in large bold lettering,they also emphasise the release date. An additional feature of The Horrors advert is the use of critique quotes, this gives the audience a sense of the bands confidence in the album.


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